Athlete Exposure Journey
Step 1
Initial Assessment & Goal Setting Meet & Greet:
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We begin with a personalized consultation to understand your athletic background, academic goals, and college aspirations.
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Profile Review:
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Evaluate your current athlete profile, social media presence, and existing highlight videos.
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Goal Clarification:
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Define target colleges, sports programs, and scholarship goals.
Step 2
Personal Branding & Profile Optimization Brand Development:
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We help craft your unique athlete story, strengths, and personal brand.
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Profile Enhancement:
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Create or improve social media profiles, bios, and contact information.
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Content Planning:
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Develop a strategy for ongoing content, including highlight reels, behind-the-scenes, and achievements.
Step 3
Media Content Creation
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Highlight Reel & Video Production: Produce professional highlight videos, interview clips, and skills in action.
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Photo & Video Assets:
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Capture high-quality photos and videos that showcase your athleticism and personality.
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Profile & Video Editing:
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Edit and polish visual content to maximize impact.
Step 4
Digital Presence & Profile Optimization Profile Optimization:
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Use hashtags, tags, and links to improve visibility on social platforms and recruiting sites.
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Link Integration:
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Set up tools like Linktree to direct scouts to your highlight reels, Hudl, or personal website.
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Content Strategy:
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Establish a regular posting schedule for game highlights, training, and personal stories.
Step 5
Outreach & Engagement Strategy
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Targeted Outreach:
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Send personalized emails, highlight reels, and highlight packages to college coaches and scouts.
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Networking & Engagement:
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Follow, comment, and engage with college programs and recruiters on social media.
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Live & Interactive Content:
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Host Q&A sessions, live training demos, and showcase your skills in real-time.
Step 6
Print & Digital Media Packages
Design & Print:
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Create high-quality printed athlete profiles, including personalized notes or letters.
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QR & Digital Links:
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Incorporate QR codes linking to videos and online profiles.
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Distribution:
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Send printed packages to targeted colleges to increase memorability and impact.
Step 7
Ongoing Support & Mentorship
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Regular Updates:
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Provide ongoing seasonal updates, new highlight reels, and performance summaries.
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Scholarship & College Guidance:
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Assist with athletic resumes, scholarship applications, and college matching.
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Performance & Mental Coaching:
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Offer training plans, mental skills coaching, and academic counseling.
Step 8 and 9
Track & Measure Progress
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Monitor Engagement:
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Track social media interactions, email responses, and feedback from coaches.
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Adjust Strategy:
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Refine branding, content, and outreach tactics based on response data.
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Celebrate Milestones: Highlight achievements, scholarships, and recruiting success stories.
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Finalize Recruitment & Scholarship Offers Evaluate Opportunities:
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Review offers, and college fit based on your goals.
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Prepare for Commitments:
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Support with decision-making, negotiations, and official visits.
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Maintain Long-Term Relationships:
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Continue to build your athletic brand for future opportunities.