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Athlete Exposure Journey

Step 1

Initial Assessment & Goal Setting Meet & Greet:

  • We begin with a personalized consultation to understand your athletic background, academic goals, and college aspirations.

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Profile Review:

  • Evaluate your current athlete profile, social media presence, and existing highlight videos.

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Goal Clarification:

  • Define target colleges, sports programs, and scholarship goals.

Step 2

Personal Branding & Profile Optimization Brand Development:

  • We help craft your unique athlete story, strengths, and personal brand.

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Profile Enhancement:

  • Create or improve social media profiles, bios, and contact information.

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Content Planning:

  • Develop a strategy for ongoing content, including highlight reels, behind-the-scenes, and achievements.

Step 3

Media Content Creation

  • Highlight Reel & Video Production: Produce professional highlight videos, interview clips, and skills in action.

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Photo & Video Assets:

  • Capture high-quality photos and videos that showcase your athleticism and personality.

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Profile & Video Editing:

  • Edit and polish visual content to maximize impact.

Step 4

Digital Presence & Profile Optimization Profile Optimization:

  • Use hashtags, tags, and links to improve visibility on social platforms and recruiting sites.

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Link Integration:

  • Set up tools like Linktree to direct scouts to your highlight reels, Hudl, or personal website.

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Content Strategy:

  • Establish a regular posting schedule for game highlights, training, and personal stories.

Step 5

Outreach & Engagement Strategy

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Targeted Outreach:

  • Send personalized emails, highlight reels, and highlight packages to college coaches and scouts.

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Networking & Engagement:

  • Follow, comment, and engage with college programs and recruiters on social media.

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Live & Interactive Content:

  • Host Q&A sessions, live training demos, and showcase your skills in real-time.

Step 6

Print & Digital Media Packages

 

Design & Print:

  • Create high-quality printed athlete profiles, including personalized notes or letters.

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QR & Digital Links:

  • Incorporate QR codes linking to videos and online profiles.

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Distribution:

  • Send printed packages to targeted colleges to increase memorability and impact.

Step 7

Ongoing Support & Mentorship

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Regular Updates:

  • Provide ongoing seasonal updates, new highlight reels, and performance summaries.

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Scholarship & College Guidance:

  • Assist with athletic resumes, scholarship applications, and college matching.

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Performance & Mental Coaching:

  • Offer training plans, mental skills coaching, and academic counseling.

Step 8 and 9

Track & Measure Progress

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Monitor Engagement:

  • Track social media interactions, email responses, and feedback from coaches.

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Adjust Strategy:

  • Refine branding, content, and outreach tactics based on response data.

  • Celebrate Milestones: Highlight achievements, scholarships, and recruiting success stories.

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Finalize Recruitment & Scholarship Offers Evaluate Opportunities:

  • Review offers, and college fit based on your goals.

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Prepare for Commitments: 

  • Support with decision-making, negotiations, and official visits.

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Maintain Long-Term Relationships:

  • Continue to build your athletic brand for future opportunities.

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